The Director of Programmatic will lead the expansion of the Programmatic (Display, Video, Audio & OOH) offering for the US office. She/He will work closely with leadership to choose the appropriate technology, data and inventory partners related to programmatic display and video. She/He will report to the Head of Delivery for NMPi US.
She/He will be responsible for the growth of display (Social and Programmatic) initiatives for all accounts.
- Build skills set for team members
- Bring innovative solutions to our Programmatic offering
- Be the Programmatic evangelist within the agency
- Lead thought leadership
Work with Data Science, Creative and other teams to facilitate display performance across the team.Work with tech teams to advance proprietary tech in the US.
- Lead Programmatic Display & Video strategy for key accounts
- Recommend and structure the delivery team for Programmatic Display/Vid
- Lead Programmatic Display and Video training
- Assist Sales team with marketing materials
- Lead Programmatic presentations for existing and new clients
- Work with marketing team to create marketing material
- Contribute to Incubeta thought leadership assignments
- Select the appropriate:
- Tech platforms
- Data partners
- Emergent technology